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| TheToast United States. May 16 2012 02:00. Posts 4804 | Profile Blog # |
On May 16 2012 01:48 Serejai wrote:
Show nested quote +On May 16 2012 01:23 TheToast wrote:
On May 16 2012 01:14 Serejai wrote:
On May 16 2012 01:07 TheToast wrote:But doesn't a company that goes the extra mile to make their customers happy deserve some positive reviews?
But they're not going the extra mile. They're doing this because it allows them greater profits than they would have made if they did nothing, as I explained above.
For starters, a digital download isn't "pure profit". There's in fact a lot of costs involved with providing servers to host downloads of that size. If you think about it, the game is probably at least about 5GB, with potentially tens of thousands of people downloading it we're entering into the petabytes of data that Blizzard servers are delievering and delivering promptly as well. That's a hell of a lot of bandwidth and overhead. Now my guess is that with the volume Blizzard does, the cost per unit is probably less than a physical copy; which is probably why they have been pushing digital downloads. But still, it's not free. Now count all of the overhead involved with a rebate program of this magnitude. When you've got literally thousands of people sending you paper recietps with credit card information that needs to get debited to the correct account; it's a pretty big undertaking. And anything where large amounts of labor is involved gets very expensive very fast. I would venture a guess that Blizzard may be at best breaking even, but more than likely perhaps even losing a bit of money on the deal.
Ask yourself this - if Blizzard could do this exact same thing but without offering the $5 store credit, would it still be viewed the same way? The $5 credit is only there because Blizzard knows customers will have to go spend $50 somewhere if they want the game and by offering this credit they are luring people in to the digital download. That $5 credit will later turn into a $5-$45 profit as you can't really buy anything in the store for just $5. If Scrooge ran Blizzard even he would do something like this so I don't really think it's fair to say that Blizzard is somehow turning a corner here. In short, this should be pretty neutral news. Blizzard shouldn't be flamed for this but they shouldn't really be praised for it, either.
I'm not sure what you're talking about with store credit, that's not how this is going to work. According to the blue post, if you pre-ordered D3 you buy a copy from their online store. Then later they will refund all the money you put down on the pre-order. Now a retailer takes a slice of the top of any game sales, and certainly Blizzard is now going to be able to keep that slice for themselves. But considering some people may have put down a full $50 for the game, a cost Blizzard is now covering; at best they are breaking even.
And yes, obviously there is a difference in cost for a digital copy versus a physical copy. But P2P or not, there's still costs involved with running a download system like this, it's not 'free money'. And besides, as I said there is a lot of overhead involved with running a rebate program like this.
Maybe Blizzard is coming out ahead a bit, it's hard to say. It depends on the setup of their customer service department and how easily they will be able to deal with potentially thousands of rebate claims. But it's not like they're making money by the bucket, and they're still stepping into the middle of a big customer relations mess. |
| | I like the way the walls go out. Gives you an open feeling. Firefly's a good design. People don't appreciate the substance of things. Objects in space. People miss out on what's solid. | |
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| Marti May 16 2012 02:03. Posts 543 | Profile # |
On May 16 2012 01:00 Krowser wrote:
Would EA or Activision go through this trouble?
Isn't it ACTIVISION BLIZZARD already ? Blizz belongs to activision
Edit : this guy was faster :
On May 16 2012 01:07 TheToast wrote:
Blizzard and Activision are the same thing buddy.
Last edit: 2012-05-16 02:05:45 |
| | #adun giveafuck - - - "Did this guy just randomly finger me?" - Sayle |
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| Serejai May 16 2012 02:14. Posts 2979 | Profile Blog # |
On May 16 2012 02:00 TheToast wrote:
Show nested quote +On May 16 2012 01:48 Serejai wrote:
On May 16 2012 01:23 TheToast wrote:
On May 16 2012 01:14 Serejai wrote:
On May 16 2012 01:07 TheToast wrote:But doesn't a company that goes the extra mile to make their customers happy deserve some positive reviews?
But they're not going the extra mile. They're doing this because it allows them greater profits than they would have made if they did nothing, as I explained above.
For starters, a digital download isn't "pure profit". There's in fact a lot of costs involved with providing servers to host downloads of that size. If you think about it, the game is probably at least about 5GB, with potentially tens of thousands of people downloading it we're entering into the petabytes of data that Blizzard servers are delievering and delivering promptly as well. That's a hell of a lot of bandwidth and overhead. Now my guess is that with the volume Blizzard does, the cost per unit is probably less than a physical copy; which is probably why they have been pushing digital downloads. But still, it's not free. Now count all of the overhead involved with a rebate program of this magnitude. When you've got literally thousands of people sending you paper recietps with credit card information that needs to get debited to the correct account; it's a pretty big undertaking. And anything where large amounts of labor is involved gets very expensive very fast. I would venture a guess that Blizzard may be at best breaking even, but more than likely perhaps even losing a bit of money on the deal.
Ask yourself this - if Blizzard could do this exact same thing but without offering the $5 store credit, would it still be viewed the same way? The $5 credit is only there because Blizzard knows customers will have to go spend $50 somewhere if they want the game and by offering this credit they are luring people in to the digital download. That $5 credit will later turn into a $5-$45 profit as you can't really buy anything in the store for just $5. If Scrooge ran Blizzard even he would do something like this so I don't really think it's fair to say that Blizzard is somehow turning a corner here. In short, this should be pretty neutral news. Blizzard shouldn't be flamed for this but they shouldn't really be praised for it, either.
I'm not sure what you're talking about with store credit, that's not how this is going to work. According to the blue post, if you pre-ordered D3 you buy a copy from their online store. Then later they will refund all the money you put down on the pre-order. Now a retailer takes a slice of the top of any game sales, and certainly Blizzard is now going to be able to keep that slice for themselves. But considering some people may have put down a full $50 for the game, a cost Blizzard is now covering; at best they are breaking even. And yes, obviously there is a difference in cost for a digital copy versus a physical copy. But P2P or not, there's still costs involved with running a download system like this, it's not 'free money'. And besides, as I said there is a lot of overhead involved with running a rebate program like this. Maybe Blizzard is coming out ahead a bit, it's hard to say. It depends on the setup of their customer service department and how easily they will be able to deal with potentially thousands of rebate claims. But it's not like they're making money by the bucket, and they're still stepping into the middle of a big customer relations mess.
You're right. I misread the credit part and it seems it's just being applied to the purchase which is better overall for the customers. Regardless they should still be making rather hefty profit on the extra digital sales.
The revenue Blizzard makes from each retail game sale is about $25 (http://latimesblogs.latimes.com/entertainmentnewsbuzz/2010/02/anatomy-of-a-60-dollar-video-game.html). Even accounting for the costs of digital distribution they should easily be able to squeeze out an extra $10-20 per copy from everyone who switches over. That's a pretty decent increase even after you factor in the refunds (since it's likely most people only put down the minimum, assuming GAME customers are similar to Gamestop customers - though they could be willing to pay more upfront).
I am certain Blizzard is coming out ahead in this, which I guess is my original point. If Blizzard wasn't going to make a profit from this I sincerely doubt they would have done it at all. Again, it's great that this situation has turned out for the better for both Blizzard and the customers but most forums/news outlets are running this story as if Blizzard's heart just grew three sizes and is now delivering gifts to all of Whoville. I think it's a neutral situation and they should be praised for making such a smart business decision that also benefits the consumers rather than being praised for going out of their way for customers, which they aren't really doing in a charitable sense. |
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| [Azn]Nada United States. May 16 2012 02:17. Posts 265 | Profile # |
On May 16 2012 01:48 Serejai wrote:
Show nested quote +On May 16 2012 01:23 TheToast wrote:
On May 16 2012 01:14 Serejai wrote:
On May 16 2012 01:07 TheToast wrote:But doesn't a company that goes the extra mile to make their customers happy deserve some positive reviews?
But they're not going the extra mile. They're doing this because it allows them greater profits than they would have made if they did nothing, as I explained above.
For starters, a digital download isn't "pure profit". There's in fact a lot of costs involved with providing servers to host downloads of that size. If you think about it, the game is probably at least about 5GB, with potentially tens of thousands of people downloading it we're entering into the petabytes of data that Blizzard servers are delievering and delivering promptly as well. That's a hell of a lot of bandwidth and overhead. Now my guess is that with the volume Blizzard does, the cost per unit is probably less than a physical copy; which is probably why they have been pushing digital downloads. But still, it's not free. Now count all of the overhead involved with a rebate program of this magnitude. When you've got literally thousands of people sending you paper recietps with credit card information that needs to get debited to the correct account; it's a pretty big undertaking. And anything where large amounts of labor is involved gets very expensive very fast. I would venture a guess that Blizzard may be at best breaking even, but more than likely perhaps even losing a bit of money on the deal.
Not only are digital copies distributed via P2P, which requires basically nothing at all on Blizzard's part, but by giving people store credit they are also generating sales that likely would not have happened otherwise (as I mentioned earlier using SC2 as an example). There will definitely be profit in this for Blizzard any way you look at it. Again, I think it's a great overall move as it benefits everyone involved. However, I don't agree with the theory that Blizzard is doing this because they're looking out for the customers first and foremost. They are looking out for themselves first and foremost and the customers just happen to get some benefit from it as well. Ask yourself this - if Blizzard could do this exact same thing but without offering the $5 store credit, would it still be viewed the same way? The $5 credit is only there because Blizzard knows customers will have to go spend $50 somewhere if they want the game and by offering this credit they are luring people in to the digital download. That $5 credit will later turn into a $5-$45 profit as you can't really buy anything in the store for just $5. If Scrooge ran Blizzard even he would do something like this so I don't really think it's fair to say that Blizzard is somehow turning a corner here. In short, this should be pretty neutral news. Blizzard shouldn't be flamed for this but they shouldn't really be praised for it, either.
I won't lie Serejai, you have a LOT of patience. If it was me, I woulda been mad cursing by now. Sometimes, it is astounding how short-sighted people can be. I hope the gamers currently realize just how rediculous Blizzard's profit margins are - they are charging increasingly more for games (60 bucks), while cutting back massively on costs (ie. as you mentioned online downloads, no discs or boxes, etc.). They make BILLIONS AND BILLIONS of dollars off gamers, its money like you can barely fathom.
And so many users are, completely oblivious to exactly just how BADLY their getting ripped off, acting amazed if Blizzard offers a infintisimal gesture of goodwill. I assume Serejai that you have been playing games a long time now, and probably know that this getting news is pathetic, considering how so many of the old gaming companies did so much more for their community for so much less recongition.
It's like back in the day, BW was FREE if u got SC. That was great, but not uncommon. Could you imagine if Blizzard gave us HoTS for free? Half the SC2 community would probably die of heart attacks. Gamers are so accustomed to being ripped off that even the tiniest show of goodwill (including as you mentioned, merely avoiding bad publicity, and adding 5 bucks to swindle another game), makes the community cream their pants.
Its really sad what the gaming community has come to.
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| NotSorry United States. May 16 2012 02:24. Posts 5329 | Profile Blog # |
On May 16 2012 01:50 HardlyNever wrote:
I fucking hate these forums sometimes.
Blizzard does something people don't like: "Burn them ALL! Greedy bastards that only care about money and kill babies and esports at the same time!"
Blizzard does something to help the community "Burn them ALL! Greedy bastards that only care about money and kill babies and esports at the same time! It is all just for publicity!"
If I were Blizzard, I'd ignore the vast majority of the frothing-mouthed internet warriors around here, too. You can't win for losing with some of you people.
Did you even read the thread? No one was hating on blizzard for doing this, 1 side was arguing that it was some charity thing that deserves the nobel peace prize, and the other side was arguing that it was a great business move insuring more profits and great PR. Everyone agreed it was a good thing so take your ad hominem attitude and go somewhere else. |
| | We have now sunk to a depth at which restatement of the obvious is the first duty of intelligent men. - Orwell |
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| ticklishmusic United States. May 16 2012 02:32. Posts 3234 | Profile Blog # |
| It's like that recall for the second gen/first gen iPod Nano Apple did. Send your old one in, get a whatever new one back. Barely anyone had those anymore, but it sounds warm and fuzzy. |
| | (╯°□°）╯︵ ┻━┻ #1 TPA fanboy TL |
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| HardlyNever United States. May 16 2012 02:33. Posts 892 | Profile Blog # |
On May 16 2012 02:24 NotSorry wrote:
Show nested quote +On May 16 2012 01:50 HardlyNever wrote:
I fucking hate these forums sometimes.
Blizzard does something people don't like: "Burn them ALL! Greedy bastards that only care about money and kill babies and esports at the same time!"
Blizzard does something to help the community "Burn them ALL! Greedy bastards that only care about money and kill babies and esports at the same time! It is all just for publicity!"
If I were Blizzard, I'd ignore the vast majority of the frothing-mouthed internet warriors around here, too. You can't win for losing with some of you people.
Did you even read the thread? No one was hating on blizzard for doing this, 1 side was arguing that it was some charity thing that deserves the nobel peace prize, and the other side was arguing that it was a great business move insuring more profits and great PR. Everyone agreed it was a good thing so take your ad hominem attitude and go somewhere else.
This has nothing at all to do with Blizzard wanting to be a good samaritan and everything to do with trying to improve their rapidly-deteriorating image with some positive publicity that costs them nothing.
Yes it should be applauded, but not because of "charity" or whatever you think it was, it should be applauded because it was a very smart business move overall selling many units that they would have otherwise not sold and getting good PR for it.
Yes, I did read the thread, and those are just two sentences (that second gem is from you) that show the attitude I am talking about. Why does that sort of negative statement need to be pointed out? What is the purpose of it? They are helping people out, but some people feel the need to go OUT OF THEIR WAY to point out how it isn't a nice thing to do. That they are only doing it "for their benefit." Why? What purpose does that serve?
As for ad hominem, here is one. I see you in the Diablo 3 threads just shitting on the game constantly. Why? You just seem to be angry at everything, and feel the need to let everyone know that Blizzard sucks, and Diablo 3 sucks. Why don't YOU take your constant negativity and go somewhere else. It isn't constructive, and no one wants to read it.
Last edit: 2012-05-16 02:33:42 |
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| TheToast United States. May 16 2012 02:34. Posts 4804 | Profile Blog # |
On May 16 2012 02:14 Serejai wrote:
Show nested quote +On May 16 2012 02:00 TheToast wrote:
On May 16 2012 01:48 Serejai wrote:
On May 16 2012 01:23 TheToast wrote:
On May 16 2012 01:14 Serejai wrote:
On May 16 2012 01:07 TheToast wrote:But doesn't a company that goes the extra mile to make their customers happy deserve some positive reviews?
But they're not going the extra mile. They're doing this because it allows them greater profits than they would have made if they did nothing, as I explained above.
For starters, a digital download isn't "pure profit". There's in fact a lot of costs involved with providing servers to host downloads of that size. If you think about it, the game is probably at least about 5GB, with potentially tens of thousands of people downloading it we're entering into the petabytes of data that Blizzard servers are delievering and delivering promptly as well. That's a hell of a lot of bandwidth and overhead. Now my guess is that with the volume Blizzard does, the cost per unit is probably less than a physical copy; which is probably why they have been pushing digital downloads. But still, it's not free. Now count all of the overhead involved with a rebate program of this magnitude. When you've got literally thousands of people sending you paper recietps with credit card information that needs to get debited to the correct account; it's a pretty big undertaking. And anything where large amounts of labor is involved gets very expensive very fast. I would venture a guess that Blizzard may be at best breaking even, but more than likely perhaps even losing a bit of money on the deal.
Ask yourself this - if Blizzard could do this exact same thing but without offering the $5 store credit, would it still be viewed the same way? The $5 credit is only there because Blizzard knows customers will have to go spend $50 somewhere if they want the game and by offering this credit they are luring people in to the digital download. That $5 credit will later turn into a $5-$45 profit as you can't really buy anything in the store for just $5. If Scrooge ran Blizzard even he would do something like this so I don't really think it's fair to say that Blizzard is somehow turning a corner here. In short, this should be pretty neutral news. Blizzard shouldn't be flamed for this but they shouldn't really be praised for it, either.
I'm not sure what you're talking about with store credit, that's not how this is going to work. According to the blue post, if you pre-ordered D3 you buy a copy from their online store. Then later they will refund all the money you put down on the pre-order. Now a retailer takes a slice of the top of any game sales, and certainly Blizzard is now going to be able to keep that slice for themselves. But considering some people may have put down a full $50 for the game, a cost Blizzard is now covering; at best they are breaking even. And yes, obviously there is a difference in cost for a digital copy versus a physical copy. But P2P or not, there's still costs involved with running a download system like this, it's not 'free money'. And besides, as I said there is a lot of overhead involved with running a rebate program like this. Maybe Blizzard is coming out ahead a bit, it's hard to say. It depends on the setup of their customer service department and how easily they will be able to deal with potentially thousands of rebate claims. But it's not like they're making money by the bucket, and they're still stepping into the middle of a big customer relations mess.
I am certain Blizzard is coming out ahead in this, which I guess is my original point. If Blizzard wasn't going to make a profit from this I sincerely doubt they would have done it at all. Again, it's great that this situation has turned out for the better for both Blizzard and the customers but most forums/news outlets are running this story as if Blizzard's heart just grew three sizes and is now delivering gifts to all of Whoville. I think it's a neutral situation and they should be praised for making such a smart business decision that also benefits the consumers rather than being praised for going out of their way for customers, which they aren't really doing in a charitable sense.
Yeah, it's possible that they are. Though the reality really depends on a number of factors that we have no information about. But Blizzard potentially could make even more money if they did nothing at all. Someone who is excited enough to pre-order Diablo 3 likely is still going to buy the game even if their pre-order falls through. Even if only 80% of those who pre-ordered purchase the game, by not paying the pre-order money back Blizzard would probably break even.And in such a case they're not going to blame Blizzard for not stepping in, so really Blizzard has nothing to lose and potentially something financial to gain by doing nothing.
And on top of that getting into the middle of a mess like this is never a 100% safe business decision. If you mess it up the PR backlash could be worse than if you did nothing, if customers don't get 100% satisfaction they'll direct their anger at Blizzard instead of where it belongs--at the grossly mismanaged retail store. And you never know how the media is going to spin a story either; they can make you look like a hero or a greedy scrooge. So even if they're doing better than breaking even it's not necessarily such a straightforward business decision to make.
Don't get me wrong, all companies are self serving; and customer relations is just another part of doing business. My point is that if people don't look favorably on companies that side with their customers, there's little incentive to do so where a 'safer' option may be available. Good customer will is something that also has a financial value. And if people aren't willing to give Blizzard their good will when they make decisions like this; then they simply won't do it again in the future. So give praise where praise is due. |
| | I like the way the walls go out. Gives you an open feeling. Firefly's a good design. People don't appreciate the substance of things. Objects in space. People miss out on what's solid. | |
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| Xeteh United States. May 16 2012 02:39. Posts 504 | Profile Blog # |
On May 16 2012 00:57 Serejai wrote:
This has nothing at all to do with Blizzard wanting to be a good samaritan and everything to do with trying to improve their rapidly-deteriorating image with some positive publicity that costs them nothing.
This is simply business and a way for them to cash in some extra money they may have potentially lost. This has nothing to do with Blizzard suddenly caring about customers :/
EDIT: To clarify, this is great for the people who got screwed over. But I don't think Blizzard should be praised for doing this because it's not from the goodness of their hearts or anything.
Wow. You're the most jaded fucker I have ever seen,
User was warned for this post |
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| Xeteh United States. May 16 2012 02:47. Posts 504 | Profile Blog # |
On May 16 2012 02:03 Marti wrote:
Show nested quote +On May 16 2012 01:00 Krowser wrote:
Would EA or Activision go through this trouble?
Isn't it ACTIVISION BLIZZARD already ? Blizz belongs to activision Edit : this guy was faster :
Show nested quote +On May 16 2012 01:07 TheToast wrote:
Blizzard and Activision are the same thing buddy.
Actually, Blizzard AND Activision belong to Vivendi. Get your shit right.Last edit: 2012-05-16 02:48:38 |
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| [Azn]Nada United States. May 16 2012 02:48. Posts 265 | Profile # |
On May 16 2012 02:39 Xeteh wrote:
Show nested quote +On May 16 2012 00:57 Serejai wrote:
This has nothing at all to do with Blizzard wanting to be a good samaritan and everything to do with trying to improve their rapidly-deteriorating image with some positive publicity that costs them nothing.
This is simply business and a way for them to cash in some extra money they may have potentially lost. This has nothing to do with Blizzard suddenly caring about customers :/
EDIT: To clarify, this is great for the people who got screwed over. But I don't think Blizzard should be praised for doing this because it's not from the goodness of their hearts or anything.
Wow. You're the most jaded fucker I have ever seen,
Lmao, you should get banned for that. Serejai is awesome; search him up - he's conducted several gaming giveaways and has given FREE GAMES to TL. He's probably one helluva guy in person. I've never participated in his giveaways and never plan to, so I can say honestly that he raises several very good points, and he's by no means a "jaded fucker" and probably several times more charitable than you. |
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| AutomatonOmega United States. May 16 2012 03:00. Posts 682 | Profile # |
| Win/Win for Blizzard, and the community. Such a move IMO is unimpeachable, regardless of the conspiratorial spin people wanna put on it. GJ guys. |
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| Gingerninja United Kingdom. May 16 2012 03:08. Posts 1292 | Profile Blog # |
| They are not offering store credit, they are refunding the money paid back to whatever you used. If you pay for the digital download with the credit card, you get the pre-order money refunded back to the credit card. The customers aren't losing anything in this situation, they are actually gaining because they get the money they would have lost to GAME back! Blizzard will likely make a higher profit margin yes, so it's a win-win for both. |
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| McKTenor13 United States. May 16 2012 03:18. Posts 1378 | Profile Blog # |
| Lol I can't believe some of the people ripping on Blizzard for doing a good thing. This is great! Good to see them caring about the customers, whether it makes them money or not. Should this be considered the greatest act of all time? No, of course not. But give them some damn credit for doing the right thing. |
| | If you can chill. chill. - Liquid'Tyler |
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| Felnarion May 16 2012 03:30. Posts 362 | Profile # |
On May 16 2012 02:48 [Azn]Nada wrote:
Show nested quote +On May 16 2012 02:39 Xeteh wrote:
On May 16 2012 00:57 Serejai wrote:
This has nothing at all to do with Blizzard wanting to be a good samaritan and everything to do with trying to improve their rapidly-deteriorating image with some positive publicity that costs them nothing.
This is simply business and a way for them to cash in some extra money they may have potentially lost. This has nothing to do with Blizzard suddenly caring about customers :/
EDIT: To clarify, this is great for the people who got screwed over. But I don't think Blizzard should be praised for doing this because it's not from the goodness of their hearts or anything.
Wow. You're the most jaded fucker I have ever seen,
Lmao, you should get banned for that. Serejai is awesome; search him up - he's conducted several gaming giveaways and has given FREE GAMES to TL. He's probably one helluva guy in person. I've never participated in his giveaways and never plan to, so I can say honestly that he raises several very good points, and he's by no means a "jaded fucker" and probably several times more charitable than you.
Giveaways = credibility. True fact.
Clap and move on. No one's giving out any medals for this. But it's a good, common sense things for all parties. While going out of your way to reward Blizzard for such an act is probably overdoing it...Going out of your way to convince people not to applaud is downright crazy. |
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| Monsen Germany. May 16 2012 03:47. Posts 1987 | Profile # |
It appears Blizzard is doing the right thing. If charging more for less quality still creates such a zealous fanbase, why bother making the effort they used to (until Activision ).
Yeah, it's a sensible move, one that any shopkeeper that refunds for returned wares does. If you want to applaud "good business" go right ahead. But don't get your panties in a twist kids.
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| | Ten years and counting- TL #680 |
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| Xeteh United States. May 16 2012 03:49. Posts 504 | Profile Blog # |
On May 16 2012 02:48 [Azn]Nada wrote:
Show nested quote +On May 16 2012 02:39 Xeteh wrote:
On May 16 2012 00:57 Serejai wrote:
This has nothing at all to do with Blizzard wanting to be a good samaritan and everything to do with trying to improve their rapidly-deteriorating image with some positive publicity that costs them nothing.
This is simply business and a way for them to cash in some extra money they may have potentially lost. This has nothing to do with Blizzard suddenly caring about customers :/
EDIT: To clarify, this is great for the people who got screwed over. But I don't think Blizzard should be praised for doing this because it's not from the goodness of their hearts or anything.
Wow. You're the most jaded fucker I have ever seen,
Lmao, you should get banned for that. Serejai is awesome; search him up - he's conducted several gaming giveaways and has given FREE GAMES to TL. He's probably one helluva guy in person. I've never participated in his giveaways and never plan to, so I can say honestly that he raises several very good points, and he's by no means a "jaded fucker" and probably several times more charitable than you.
Probably, I don't know if I had money I'd give it away so I won't pretend that it is the case. However shitting all over Blizzard for doing a good thing that they did not need to do and acting like they're just trying to save their "rapidly-deteriorating image" is fucking stupid. Just because someone might have qualms about them doesn't mean everyone does. You can't even give credit to them for doing something nice... So yes, he's jaded.Last edit: 2012-05-16 03:59:50 |
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| Deadlyhazard United States. May 16 2012 04:25. Posts 1158 | Profile # |
On May 16 2012 00:51 NotSorry wrote:
Good publicity, costs them nothing and at the very least they still get 15% if you try to cash out the credit. Very smart move.
This this this.
This has been posted on Gamespot, Neogaf, and now TL and it everyone seems to be praising them. It's working as a marketing move.
Damnit, Activison-Blizzard. This doesn't make you a good guy after the countless poor choices you have made such as extreme DRM, taking massive cuts from the real-life money AH, recycling content to extremes (cataclysm), dumbing down content (cataclysm), and oh my god the list goes on. I see no reason to praise them for such a small act that actually BENEFITS them. |
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| EienShinwa United States. May 16 2012 04:43. Posts 651 | Profile # |
+ Show Spoiler +
On May 16 2012 02:33 HardlyNever wrote:
Show nested quote +On May 16 2012 02:24 NotSorry wrote:
On May 16 2012 01:50 HardlyNever wrote:
I fucking hate these forums sometimes.
Blizzard does something people don't like: "Burn them ALL! Greedy bastards that only care about money and kill babies and esports at the same time!"
Blizzard does something to help the community "Burn them ALL! Greedy bastards that only care about money and kill babies and esports at the same time! It is all just for publicity!"
If I were Blizzard, I'd ignore the vast majority of the frothing-mouthed internet warriors around here, too. You can't win for losing with some of you people.
Did you even read the thread? No one was hating on blizzard for doing this, 1 side was arguing that it was some charity thing that deserves the nobel peace prize, and the other side was arguing that it was a great business move insuring more profits and great PR. Everyone agreed it was a good thing so take your ad hominem attitude and go somewhere else.
Show nested quote +This has nothing at all to do with Blizzard wanting to be a good samaritan and everything to do with trying to improve their rapidly-deteriorating image with some positive publicity that costs them nothing.
Show nested quote +
Yes it should be applauded, but not because of "charity" or whatever you think it was, it should be applauded because it was a very smart business move overall selling many units that they would have otherwise not sold and getting good PR for it.
Yes, I did read the thread, and those are just two sentences (that second gem is from you) that show the attitude I am talking about. Why does that sort of negative statement need to be pointed out? What is the purpose of it? They are helping people out, but some people feel the need to go OUT OF THEIR WAY to point out how it isn't a nice thing to do. That they are only doing it "for their benefit." Why? What purpose does that serve? As for ad hominem, here is one. I see you in the Diablo 3 threads just shitting on the game constantly. Why? You just seem to be angry at everything, and feel the need to let everyone know that Blizzard sucks, and Diablo 3 sucks. Why don't YOU take your constant negativity and go somewhere else. It isn't constructive, and no one wants to read it.
It makes me sad that some people choose to just turn a blind eye on this PR shit Blizzard is doing. Open your fucking eyes. The reason people are trying to warn everyone about this is because it's being misinterpreted. Blizzard is not doing this to help people, but to bolster its profits by saving its own reputation. They are not helping people out in any way. You should be fucking responsible for your game being distributed. Helping to make it happen by picking up the slack is your responsibility.
Best said to describe this is:
Yes it should be applauded, but not because of "charity" or whatever you think it was, it should be applauded because it was a very smart business move overall selling many units that they would have otherwise not sold and getting good PR for it.
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| | I have a simple philosophy: Fill what's empty. Empty what's full. Scratch where it itches. Alice Roosevelt Longworth |
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| DeepElemBlues United States. May 16 2012 04:43. Posts 3654 | Profile # |
Dammit Blizzard it is not cool that you did something to help someone out because it helps you out too and also you're evil so you can't possibly get credit for doing anything that anyone might possibly perceive as being good.
No one would ever do anything for anyone else if this hater attitude ruled the world... well who said it doesn't.
It makes me sad that some people choose to just turn a blind eye on this PR shit Blizzard is doing.[
Makes me sad that some people will shit on anything that isn't done under their narrow One True Moral standard.
Open your fucking eyes.
You first.
The reason people are trying to warn everyone about this is because it's being misinterpreted.
No, people aren't just discounting the one part of it and focusing entirely on the other part (and reacting to it negatively) the way you want them to.
Blizzard is not doing this to help people, but to bolster its profits by saving its own reputation.
The fact that it does help people means zero. Because!
They are not helping people out in any way.
Wrong.
You should be fucking responsible for your game being distributed. Helping to make it happen by picking up the slack is your responsibility.
This is what they are doing, you're ranting about them doing what you say they should be doing.
*golfclap* a superb example of mindless hatorade spewing.Last edit: 2012-05-16 04:47:57 |
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